Category Archives: eCommerce

25Sep/19
How to cancel an item on eBay

How to Cancel an Item on EBay?

EBay offers an easy and secure platform for the buying and selling of products. A seller can sell unused products rapidly, but there are times when he/she needs to remove an item from listing while selling. So, here in this blog, I will briefly discuss cases in which the listing can or cannot be canceled and how you can cancel an item on eBay. Continue reading

04Sep/19
How To Win Amazon Buy Box

How To Win Amazon Buy Box

Are you a seller on Amazon? If yes, want to increase sales? If yes, then the very first thing you may need is winning the Amazon Buy Box.  And you can win the Buy-box with simple and effective methods. But before, I talk about the ways to win the Buy Box let’s first discuss what is Amazon Buy Box? What does it do? And why it is so important? Continue reading

30Aug/19
Etsy ads

Introducing Etsy Ads Platform: A New Way to Optimize Your Advertising

Yes, you heard it right. Etsy, which is one of the largest marketplace and well known for its handicrafts and vintage items, has announced the new advertising platform, Etsy Ads this Monday. This platform aims to help buyers discover their products on Etsy and Google via a single campaign. This was introduced to meet seller’s demands for “simpler tools to help them grow” and also enables sellers to reach buyers both on and off Etsy. Continue reading

26Aug/19

Top 10 Interesting facts about Flipkart

From a moderate beginning in 2007 to become the largest e-commerce marketplace in India, Flipkart went through both difficult as well as successful phase At first it was started as the very small website, but through firm determination and extraordinary technical skill of their founder duo-Sachin Bansal and Binny Bansal, they finally reached the top.

But, Do you ever wanted to know how the site started? What was the first item sold on Flipkart? So, here in this post, I am going to talk about some interesting facts about Flipkart.

About Binny and Sachin Bansal

Binny Bansal Sachin Bansal

As we know that opposites attract, and this holds for the co-founders of Flipkart. Both Binny and Sachin Bansal went through the same school but were not good friends. They are the former students of IIT-Delhi and there they became close friends. Then they worked for Amazon as the software engineer, which later turned out to be their biggest competitor. But before joining Amazon, Binny was twice rejected by Google. Then he worked for Sarnoff Corporation, where he created a sensor of car that warns a car turning a lane without giving a signal. But after working for a year they left Amazon to launch their Online Bookselling site and thus founded Flipkart. They launched Flipkart with the capital of 4,00,000 rupees in cash in an apartment in Bangalore.

Dedication

During the initial days, both Sachin Bansal and Binny Bansal used to deliver books on their scooters in Bangalore. And in October 2015, they had been seen at the doorsteps of some customers, personally delivering goods to gain a thorough understanding from their online buyers.

The First Order

1st book sold on Flipkart

The first book they sold after launching the Flipkart was “Leaving Microsoft to change the world” by John Wood to a customer from Hyderabad. And it was Sachin Bansal who did the packing and Binny Bansal was the delivery boy. Also in an interview, Sachin Bansal told that during the early days they used to write fake reviews of books on their website to encourage buyers to buy and it worked!

The Merger

In 2014, Flipkart gained Myntra.com for $300 million and then they bought Myntra’s competitor Jabong for $70 million. They also acquired Appiterate, which was launched as an A/B mobile testing tool, to enhance its mobile platform. Flipkart also acquired eBay. in, PhonePe, Letsbuy.com, etc.

Flipkart Big Billion Days

Flipkart Big Billion Days

The Big Billion Day sale was a big twist that made Flipkart remarkable, as they escape Amazon’s market share. It was started in 2015, and in this three-day sale, they sold products that worth $ 200million. Then in 2016, the sale worth $225 million. And you will be surprised to know that during this 3-day sale, shoes and TVs are sold more than the combined sale of all retailers in India.

Xiaomi Tie-up

Flipkart Xiaomi Tie-up

You will be surprised to know that it took only 40 minutes for Xiaomi Mi3 first batch and an additional 1.70 lakh units to sell. And also 2,40,400 units of Xiaomi Redmi 1S budget Android Smartphone, priced at just Rs.5999  were sold under a total of 1 minute.

Flipkart Termed as Alibaba

Flipkart was started from the personal saving of Binny and Sachin Bansal which was about $6000 and is now making $1.5 billion yearly and termed as India’s Alibaba.

Flipkart Brand-Divastri

Flipkart Brand-Divastri

Flipkart launched its first private-label fashion brand named Divastri for women’s.

Daily Visitors

You will be surprised to know that 13 million visitors are visiting Flipkart daily.

Acquisition by Walmart

On May 4, 2018, it was reported that the US retail chain Walmart had won a bidding war with Amazon to gain most of the shares of Flipkart for the US $15 billion. And on May 9, 2018, Walmart publically announced its plan to gain a 77%  of controlling share in Flipkart for $16 billion.

05Aug/19

Why Choose Linnworks for Inventory Management

Hey guys, are you an online retailer? If yes, are you in a confusion of which inventory management tool to choose, to better run your business? If yes, then I will help you out with the better solution. As I understand the fact that When it comes to choose the best ecommerce platform for your online business, it can be challenging to know which one to go at the end. Continue reading

02Aug/19
chat support services

Improve Your Business by Outsourcing Chat Support Service

Customer service is the backbone of any business. Whether you are starting a new business or whether you are an experienced professional running a large company. As your business grows, you begin to feel the need to improve the customer service.

In today’s digital world live chat has become one of the important forms of communication than email and phone. So, here in this post I am going to tell you the importance of live chat support system? And why need to outsource chat support service? Continue reading

29Jul/19
ecommerce platforms

Top 10 Ecommerce Platforms for Your Business

There are various questions in your mind before starting an eCommerce website. Like how your online store will look like? Which interface will be easy to help customers shop? How much time and money do you have to spend in modifying your website? And how you can easily manage your website backend? And that’s where an eCommerce platform comes in. Continue reading

08May/19
ebay listing optimization

How to Optimize Your eBay Listings for More Sales

As more sellers and companies choose to present their products online, the competition on ecommerce portals is increasing. Being one of the largest online selling platforms, eBay features millions of products from thousands of sellers around the world, with more being added continuously. It is estimated that there are about one billion product listing on eBay at any given day. Continue reading