Category Archives: Pay Per Click

01Aug/18

The Dilemma of SEO vs PPC Solved

Most online businesses encountered this confusion- which is better, SEO or PPC? Both SEO and PPC have their own benefits and can have tremendous effects on your site’s performance if executed correctly. They are both undoubtedly more efficient than all offline media of marketing and most online ones as well. There is no absolute answer to the question of which is better. Rather, whether to choose SEO or PPC for your eCommerce business depends on your preferences, budget and market conditions. Continue reading